After an earlier naming-rights deal for Los Angeles Memorial Coliseum prompted backlash, USC and United Airlines have reached a deal to rename the venue’s playing field. (more…)
Tag Archives | naming rights
SoFi Close to Los Angeles Stadium Naming Rights Deal: Reports
Several media sources, including Bloomberg and Fox News, are reporting that Social Finance Inc.–best known as SoFi–is close to a $400-million, 20-year Los Angeles stadium naming rights deal for the new Rams/Chargers NFL home. (more…)
Ring Central Coliseum Set for Short-Lived NFL Presence
The Oakland-Alameda County Coliseum is set for a new naming-rights contract, but the latest agreement reflects the short-term status of the Oakland Raiders and potentially the venue itself. (more…)
Lincoln Financial Field Naming Rights Extended
The Philadelphia Eagles and Lincoln Financial Group have extended their Lincoln Financial Field naming-rights agreement, carrying the pact through the 2032 NFL season. (more…)
Upcoming Birmingham Stadium Named Protective Stadium
Birmingham, AL’s upcoming downtown stadium will be known as Protective Stadium, the result of a 15-year naming-rights agreement with Protective Life. (more…)
United Offers to End LA Memorial Coliseum Naming Rights Deal Amidst Backlash
Amidst backlash to an upcoming name change, United Airlines has offered to withdraw from a $69-million agreement for Los Angeles Memorial Coliseum naming rights. (more…)
Broncos Making Progress in Broncos Stadium Naming Rights Search
Although no agreement is final, it appears that the Denver Broncos are making progress in their search for a Broncos Stadium naming rights partner. (more…)
New Cardinal Stadium Naming Rights Not Imminent
The University of Louisville does not have immediate plans for a new Cardinal Stadium naming rights partner, as officials are holding off those discussions. (more…)
New for 2018: State Farm Stadium
The Arizona Cardinals and State Farm have announced an 18-year naming-rights agreement that results in the team’s home being renamed State Farm Stadium. (more…)
Buccaneers Unveil AdventHealth Training Center
The Tampa Bay Buccaneers have unveiled branding for their training facility and business offices, which will now be known as the AdventHealth Training Center. (more…)